Indonesia Data

Starting from the definition of TechTarget , marketing automation is “ a type of software that allows companies to effectively reach customers with automated messages through channels such as email, websites and social media , in order to generate leads” . Observing the phenomenon from a technical ...

The Role of Segmentation and Personalization via CRM in Contact Management;
The importance of automation provided by CRM for contact management;
CRM monitoring of Analytics and KPIs for more efficient contact management;
The importance of integrating CRM with other platforms for more complete ...

Even though the cult series Mad Men is set in the communications context of about sixty years ago, some of the lessons taught by Don Draper remain relevant today, including:

The importance of communication that focuses on emotion;
Communication as teamwork and delegation;
The fundamental role of ...