business opportunity, such as riding in an elevator, taking the pet for a walk, networking events, among others. However, if you do not have a clear and compelling 'Pitch', these opportunities can be lost and, even worse, you will never achieve brand recognition.

This is why Inspiramark and School Marketing Digital created a strategic alliance to enhance the discourse of entrepreneurs in the second edition of ' Pitch Day', a free workshop that seeks to strengthen effective communication skills and strategically describe the business idea.
According to Susan Rodriguez, CEO of Inspiramark, “ the goal is to show entrepreneurs the importance of having a compelling and winning pitch. You don’t need 15 minutes to tell a whole story, you only need 45 seconds to generate business opportunities.”
For his part, Daniel Palacio, general manager of School Marketing Digital, says that “Entrepreneurship is currently one of the driving forces of the new digital economy, which is why we at School Marketing Digital are convinced that developing digital skills is the basis for growing as entrepreneurs and strategists in a highly competitive market.”