Keywords on YouTube - get more views for your videos

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mstlucky8072
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Joined: Mon Dec 09, 2024 3:45 am

Keywords on YouTube - get more views for your videos

Post by mstlucky8072 »

Why do I think this is the perfect time to start taking care of the medium, which is the third most popular website on the Polish Internet? I developed this issue in the previous article YouTube in the Internet marketing of companies . In this article, you will learn how to reach the largest possible audience with your content using the right keywords, because the YouTube algorithm is mainly based on them. Positioning videos on YouTube is undoubtedly a demanding task. It is worth doing an analysis of keywords used by competing channels at the very beginning. A video title that attracts users and a properly selected description is just the beginning of efforts to be found in the first results in the YouTube search engine.

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YouTube Search Suggestions
YouTube search engine is an excellent, yet underrated tool for acquiring keywords for our film. It allows us to learn about user preferences, topics for subsequent video materials and, of course, keywords that you will include when adding your recording. I suggest enabling incognito mode in your browser to find as much information as possible in the YouTube search engine. The lack of a saved browsing history will make the suggestions as natural as possible. Due to this, the algorithm will not try to match the phrase to our previous searches, as well as the topics of films we have already watched. In order to position films on YouTube, it is worth skype database knowing in advance what keywords are searched by other users. In today's guide, you will also learn proven methods of positioning films.

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In the tools I’m going to discuss today, we’ll use the following phrase:
“keywords.” Thematically related to our article, perfect for people creating content on SEO/SEM.

These are the first suggestions we get from the YouTube search engine:

YouTube Search Suggestions

YouTube search suggestions.

The results you get are a suggestion of the most popular phrases searched for by YouTube users. If they are popular with users, why not add them in the video positioning process?

Google Trends - Your Keyword's Popularity
Tracking trends related to your keyword allows you to properly match the subject of your video to the popularity of queries depending on the time period or even region. In the case of many industries where seasonality is noticeable, this is an essential tool that allows you to plan your marketing activities at the right time, including creating content in the form of online video. How to properly search for the popularity of a given phrase?

1. Go to https://trends.google.pl/home

Google Trends Home Screen

Google Trends home screen.

2. Enter the phrase that interests you.

Entering a search phrase in Google Trends

Entering a search phrase into Google Trends.

3. Select the search engine you are interested in (YouTube search engine)

Search engine selection in Google Trends

Search engine selection in Google Trends.

You will receive information about the interest in the keyword in a time frame that you specify yourself. The time range can be set from an hour to even a dozen or so years.
You will also receive information about related topics and similar queries. You can also compare your keyword with another keyword, which allows you to determine which phrase generates more interest and, as a result, can generate more traffic to the channel. You can also assume that the more popular the phrase is among viewers, the more competing channels have created related video material.
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