In a period where social distancing is a fundamental rule to respect, it is important to organize b2b meetings differently: it is possible to use the many communication tools focused on digital marketing that allow you to make calls, events and meetings remotely and efficiently.
In these situations, you need to demonstrate to your customers that you are willing to offer support by sharing helpful resources . When physical contact is not possible, it is important to be present virtually through canada telegram data supportive messages or informative posts on social media, in emails, or through an online community.
B2B Meetings: Which Communication Tools to Use
It is essential to offer prospects the possibility of using different communication channels , in order to undertake appropriate and functional approach methods.
Webinars : They are the ideal solution for creating events with a small audience, where you can educate your prospects through educational or informative content. Webinars can replace a physical lesson, a seminar or a conference.
Live Streaming Events : Similar to a television broadcast, live streaming events can be used for general and direct communication to all interested users. Anyone can access, communicate and participate in the event.
Virtual events : they allow you to integrate the participation of sponsors and create an agenda divided into sessions, networking and engagement phases. They represent the solution to be able to create a virtual congress where participants can organize their agenda based on their interests, however, the technical and organizational support of professionals is necessary to be able to create a functional and efficient virtual event.
Online Summit : excellent to schedule as a closed-door event , aimed at deepening and discussing already decided topics, together with a small number of managers and sponsors. The topics to be discussed must be established with all participants.
Virtual Fair : a virtual fair through which companies can interact with participants in an environment designed for customizing spaces. Inside the environment it is possible to recreate a real fair with stands, events and much more.
