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What is Real-Time Marketing?

Posted: Mon Dec 09, 2024 5:42 am
by pilide2813
Real Time Marketing is also known as marketing that happens in real time. It involves publishing posts or articles on social media in relation to current events. Reflex is important here, because you have to refer to a given event within a few minutes of its occurrence. The material should be prepared spontaneously, without the need for multi-stage approval, but with professionalism.

A company that often uses RLM is IKEA, which in its social media posts referred to events such as the Oscars, series or film premieres, and even the wedding of the British Prince Harry. It should be noted that the company's communication in real time marketing is humorous, thanks to which it attracts a very large audience.

How to apply Real Time Marketing in your company/industry?
Set your goal

You need to set your goal that you will estonia telemarketing strive to achieve using RLM. Most often, it is the promotion of an offer or an increase in sales.

Get to know your target group

You should carefully analyze your target group. This way, you will be able to prepare a personalized message that will certainly be understandable and interesting to them.


Create a fast and accurate message

First of all, you need to be up to date with important events and react to them quickly. This requires reflexes and creativity. Remember that the message must be consistent with your industry and the style of other publications.

Respond to audience reactions

Don't ignore people and remember to respond to user comments. This way you will be even closer to your customers.

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Why is it worth using Real Time Marketing?
Real Time Marketing content shortens the distance between the user and the brand. RTM often takes on a humorous form, thanks to which potential customers can see your sense of humor and warm up to your company. RLM also allows you to stand out from the competition, because by reacting to current events you create unique content that your recipients will certainly appreciate.

By using Real Time Marketing you can increase the reach and number of followers of your profile, which in the long run will translate into higher sales and profits.

Need marketing training? Contact us! We will conduct an analysis and present you with a proposal for new activities and ideas!

Tags:real-time marketingHow to make an effective landing page?
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Table of Contents Hide
1 What is a landing page?
2 How to make an effective landing page?
2.1 Add a specific message
2.2 Create a clear page
2.3 Add Call To Action
2.4 Use a lead magnet
2.5 Provide evidence that the product works
2.6 Prepare a sales video
2.7 Add your story
2.8 Don't forget about recommendations
Nothing increases sales like a well-prepared landing page. Incorporating a landing page into your business will help you attract more users interested in your offer, who will then become your customers. Are you wondering how to make an effective landing page? You've come to the right place! In today's post, I will answer this question!