Identify the target audience

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Niche Selection
Identifying the right customer segment is crucial in digital marketing. You need to know who your target audience is and where they spend their time for your product or service. You can define your target audience by understanding their age, gender, interests, occupation, location, and online behavior . For example, if you run a fashion brand, your target audience might be the youth who are fashion conscious. If you can identify your target audience correctly, your marketing strategy will be more effective and you will be able to get better results at a lower cost.

3| Create a website
website elements
A beautiful and user-friendly website is essential for your free seo digtalmarkating journey. A website is the online identity of your business, where customers can learn about your products or services and make purchases. Create a mobile responsive website with an attractive design and well-organized information that is easy and convenient for your customers. Also, clearly mention your contact information, privacy policy, terms and conditions, etc. on the website.

4| Learn Search Engine Optimization (SEO)
How does SEO work?
SEO or Search Engine Optimization is a technique through which you can take your website higher in search engines. It is an organic method through which you can get free traffic. The main parts of SEO are keyword 25+ SEO Terms: SEO Glossary with Definitions research , on-page optimization , off-page optimization and technical SEO. You can improve your website's ranking by using the right keywords, creating high-quality content and getting good backlinks. Learning SEO will take some time, but once you master it, it will bring permanent traffic to your website.