Further work in these areas could
Posted: Sun Jan 19, 2025 6:53 am
Done in 14 days, cost 45,000 rubles. Results The creation of the Chatbot, from developing a user interaction scenario to writing and testing the code, took 14 days. Immediately after that, the Chatbot began to bring profit to the restaurant. During the first months of the Chatbot's operation, up to 15 orders per day were made through it. At the moment, the number of payments per week through it reaches 100 and is constantly growing. This allowed the restaurant to significantly increase its profits, completely abandoning the commission to large services.Email newsletters are one of the simplest and most inexpensive marketing tools. It is a proven classic… But every day we receive dozens of letters, and we delete most of them without opening them.
Is it possible to increase the effectiveness pakistan whatsapp number data 5 million of newsletters several times without increasing their cost? We share a tech recipe from one of our clients. Client Features About a year ago, a large online store of children's goods approached us. The company regularly uses email newsletters, including trigger ones tied to a certain holiday and related to promotions. In addition, they track the history of customers: a customer who has visited their store once is placed in a certain segment of the database, and is then automatically moved from one segment to another. Thus, a customer who, for example, bought a toy for a 3-year-old child in the store will be offered toys for 4-year-old children a year later. The store regularly sent out product mailings, once a week, to all customer segments.
However, the open rate of the letters left much to be desired: even for promotional letters, it did not exceed with a conversion rate into purchase of no more than 6%. Our challenge was to find an alternative to traditional emails and increase open rates and conversions without increasing the cost of the marketing tool. Implementation of the solution By the time we started working with our client, he had already used all the possibilities of email newsletters. He had set up segmentation and personalization, analyzed the subject and preheader of the letter, the days and time of sending, and carefully thought out the design and layout. increase the effectiveness of the letters, but not increase it several times.
Is it possible to increase the effectiveness pakistan whatsapp number data 5 million of newsletters several times without increasing their cost? We share a tech recipe from one of our clients. Client Features About a year ago, a large online store of children's goods approached us. The company regularly uses email newsletters, including trigger ones tied to a certain holiday and related to promotions. In addition, they track the history of customers: a customer who has visited their store once is placed in a certain segment of the database, and is then automatically moved from one segment to another. Thus, a customer who, for example, bought a toy for a 3-year-old child in the store will be offered toys for 4-year-old children a year later. The store regularly sent out product mailings, once a week, to all customer segments.
However, the open rate of the letters left much to be desired: even for promotional letters, it did not exceed with a conversion rate into purchase of no more than 6%. Our challenge was to find an alternative to traditional emails and increase open rates and conversions without increasing the cost of the marketing tool. Implementation of the solution By the time we started working with our client, he had already used all the possibilities of email newsletters. He had set up segmentation and personalization, analyzed the subject and preheader of the letter, the days and time of sending, and carefully thought out the design and layout. increase the effectiveness of the letters, but not increase it several times.