What are messaging apps?

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Messaging apps are relatively new tools that have emerged as a communication solution for businesses. These apps have different configuration models and integrations that facilitate the way businesses interact with their customers. Some of these tools have a large number of integrations that make them powerful sales, management and customer service tools. They have the ability to be used as a CRM, and offer metrics to analyze and measure the performance of sales or service teams. They connect to the main current media such as WhatsApp, Telegram, Facebook or Instagram and increase conversation opening rates and lead conversion.

Messaging applications have changed the way companies interact with their customers. Communication is no longer done in a single place, it is omnichannel and can be followed at any time and in any place. One of the great advantages of this new group of tools is that most of them have a version of the application that allows agents to manage conversations from their mobile phone, being able to communicate through social networks and not from a single web page, which offers more trust between customers and the company. All this implies a more humanized and personalized contact with customers. This translates into more and better sales, excellent results and better organized teams. Difference between live chat and messaging apps What are the main differences between live chats and messaging apps? There are many differences between live chats and messaging apps .

In this list, we present you the most important of them: Live Chat: 1) Classification of cats by type of query. 2) Real-time attention. 3) Collection of information (email and name). 4) Agent statistics. 5) Performance analysis. 6) Start conversations with just one button. 7) Quality of customer service. 8) Integration with Facebook Messenger (some). 9) Surveys (some) As you can see, live chats have multiple uses and features. However, they are insufficient depending on the demands or requirements of colombia telegram database the users. This is because different forms of communication have emerged and users prefer to chat through more direct messaging applications, such as WhatsApp, Telegram, Messenger or even Instagram Direct. For this reason, live chat is no longer the first option when businesses are looking for a customer communication solution. Messaging apps Messaging apps are the new revolutionary communication solution for businesses.

They offer great benefits and features that facilitate the process of serving, selling, and supporting customers and prospects. Its main differences from live chat are: 1) Integration of the main current communication channels (apps). 2) Propose specific measures to monitor agent performance. 3) Specific measures to improve company performance. 4) Multiple integrations with external tools. 5) Integrated CRMs . 6) Labels to define the steps of the sales process. 7) Ability to connect multiple agents to different service channels. 8) Omnichannel collaboration environment between users. 9) Real-time conversations. 10) Ability to save customer data such as WhatsApp , Telegram , phone number, email, etc. 11) Optimization for sales, support or call center teams. As we can see, messaging applications are definitely destined to remain in the corporate environment, presenting a complete solution for all business needs.