If you’re a brick-and-mortar or local service provider, listing yourself consistently on Yelp, Yellow Pages, Google Business Profile, Bing Places and other directories is crucial. Make sure your Name, Address, Phone (NAP) is consistent across the board, or you’ll confuse search engines (and humans).
5. Local SEO: Because Not Everyone Is Amazon
If you have a physical store or service area, local SEO is your fast food email list best friend. When you search “coffee shop near me,” Google typically shows that map pack with three or four nearby businesses. You want to be in that pack, trust me.
5.1 Google Business Profile
• Claim and Verify: You can’t edit or manage your listing unless you’re verified.
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