Webinar landing pages are a fairly popular tool for lead generation in digital marketing, so I've delved a little deeper into the topic and identified the most successful applications for your inspiration. Let's take a look at these webinar landing page examples and discover the sources of their effectiveness.
1. Calendly
Calendly highlights what the webinar is about with a straightforward, bold headline, while the rest of the text goes into detail.
calendly
View full page: Calendly
First, share crucial information such as the date/time and dentist data duration, and then present the key discussion points from the webinar.
As for the signup form, Calendly doesn't ask for too many details to reduce friction, while the CTA is straight to the point and stands out thanks to its contrasting colors.
Build a page like this with Landingi's Simple Form template .
Landing Page
2. SocialPilot
SocialPilot also keeps things simple. The two-tone design differentiates the main headline from the webinar details. The text briefly explains the topics covered in the webinar and entices users to participate.
socialpilot
See full page: SocialPilot
The registration form requires even less information, as three of the four fields are mandatory. Again, the CTA is clear and stands out thanks to the contrasting colors.
3. Hootsuite
Hootsuite takes a different approach. It places webinar details and registration forms below the fold in favor of displaying the headline and compelling visuals right away.
Webinar registration landing page by Hootsuite
View full page: Hootsuite
This helps spark visitors' curiosity and makes it easier for them to fill out the registration form by scrolling down the page.
Although the form is below the fold, notice how Hootsuite draws attention to it: there's a text box in the bottom right corner of the screen, which becomes visible as soon as users land on the page.
Create a page like this with Landingi's Online Course template .
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