Having unclear objectives (or not having any at all)

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Arzina777
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Joined: Thu Dec 05, 2024 10:10 am

Having unclear objectives (or not having any at all)

Post by Arzina777 »

The first step in any marketing strategy is setting goals, and marketing for technical audiences is no different. Keep in mind that these goals should be common to both your marketing and sales departments , in order to optimize resources and boost conversions.

Ideally, you should follow the SMART method, which means that your goals meet five conditions: Specific , Measurable , Achievable , Relevant , and Time-bound .



f you've heard about Twitch and want to know list of burundi consumer email how to put this streaming platform to work for your brand , you've come to the right place. If not, it's time for you to be convinced to consider it in your social media plan . Let's get started!

First, the basics: Twitch is a live video streaming platform. It was created in 2011 and bought by Amazon in 2014.


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In terms of content , most of it is focused on gaming , whether it's e-sports, gameplays, and so on. That's where Twitch found its niche at first, but it's evolving into more varied content , with cooking channels, talk shows, live music, contests... This expansion of content is one of the first indicators of Twitch's rise in popularity and its upcoming entry into the world of better-known video social networks like TikTok and YouTube.

Continuing with this last point, let's talk about audiences. On average, it has more than one and a half million viewers , of which the typical profile is men between 16 and 24 years old, although there is already data that shows an opening to a wider range of gender and age. The most notable thing is that we find a young audience. According to the Social Media Study carried out by IAB Spain, 19% are generation Alpha, 25% generation Z, 14% millennials and the remaining 42% would refer to other generational groups. This makes Twitch a perfect window to more easily access a young audience , which would be more difficult to reach on other platforms where the age range is more heterogeneous.
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