If you’re not using meta descriptions, you’re missing a trick!
As an important part of on-page SEO, meta descriptions can be your list of poland consumer email secret weapon to entice people to click on your content and to drive more traffic to your website.
Keep reading as we walk you through how they work, and learn how to write the perfect meta description.
What is a meta description?
A meta description is a small snippet of text that you can add when publishing or updating a page on your website.
While it’s not visible on the web page itself, Google and other online search engines will show it in search results below the page title and the link.
When displayed on a search results page like this, the meta description text is known as a “search snippet”.
how to write the perfect meta description
how to write the perfect meta description
Here’s an example of how search snippets look on desktop:
And on mobile:
The meta description will also often appear when people share your articles across other websites and social channels.
