In this article we present 8 software lead generation tactics, explained instagram database below and via an video of an interview with Miguel Heinonen, SaaS founder of the employment platform Heirizon. He is an expert in outbound marketing and outreach and talks with LeadGen App Co-Founder Christopher Lier, discussing various channels for SaaS Lead generation. Using what we've learned from building up LeadGen App as a SaaS company, here is an overview of the best channels to get more leads if you are software or digital product business.
Combining inbound and outbound marketing, we'll present 8 tactics that will get you more visibility, engagement and leads.
B2B SaaS lead generation refers to the process of identifying, attracting, and nurturing potential business clients for a software-as-a-service (SaaS) product or service. This process is focused on reaching out to other businesses that may benefit from using the SaaS product or service, and aims to convert them into paying customers. B2B SaaS lead generation is different from consumer-focused lead generation as it targets businesses as the end-user of the SaaS product and it often involves a longer sales cycle and a higher purchasing price.
