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What you shouldn't do is entrust your SEO to an agency and invest money in them without at least a basic understanding of what they actually do. Learn about the basics of SEO so you can not only look over your SEO service provider's shoulder from time to time, but also ask informed questions in ...

Applying for BAFA funding is generally straightforward and involves several steps. First, companies should check whether they meet the funding requirements. These include, among other things, the size of the company, whether it is based in Germany, and the planned digitalization measure. Companies ...

Growth hacking, as mentioned above, is a method aimed at achieving rapid growth through innovative and creative strategies . It focuses on achieving growth goals and is particularly common in fast-growing tech companies or startups. Growth hacking uses unconventional methods to achieve maximum ...

Marketing automation is not just a technology, but a key to developing efficient and targeted marketing campaigns . It offers a wealth of benefits that not only increase efficiency but also strengthen the foundations of business growth.

Increased efficiency: Perhaps the most obvious benefit is the ...

In order to gain the trust of your target audience, generate new customers and build long-term relationships, trustworthiness or trust is the decisive factor in promoting the success of your website and your SEO and content efforts.

Transparent communication: Be transparent and open in your ...

Converting leads into paying customers is the critical step that defines the success of your inbound marketing efforts. Through intelligent use of data, personalized communication channels, and seamless integration between marketing and sales activities, HubSpot helps optimize the transition from ...

A website relaunch is far more than a short-term makeover. It's a strategic decision that has long-term benefits for your company, your brand, and your customer relationships.

By redesigning your online presence, you're laying the foundation for sustainable growth and success. These long-term ...

Imagine you're the captain of a ship navigating the choppy waters of the digital marketing landscape. The European Union launched the Digital Markets Act in 2023 , a compass designed to guide us to safer waters. For us, this means rethinking Google Ads and Analytics. Our sails? Adapting to new ...

After considering the challenges of separate systems, it's even clearer how valuable an integrated CMS and CRM solution can be. Such integration not only improves daily workflows but also the strategic direction of your company. Here are the key benefits of such a solution:



Improved data flow ...

Distinguishing inbound marketing (as a service) from traditional marketing approaches reveals certain core components that define this approach and make it so effective. These individual building blocks are designed to deliver real added value and foster long-term customer relationships.



The ...